On the afternoon of March 19th, at the 2025 Global Supplier Partner Conference of Haier Smart Home held in Shanghai, Dawn Group was honored with the "Strategic Partner Award" of Haier Smart Home's "Golden Rubik's Cube Award". This is the highest award presented by Haier Smart Home in this commendation and also marks that Dawn has won this award for three consecutive years. In the morning of the same day, the 2025 Ecology Conference of Haier Smart Home with the theme of "AI Life, Smart Homes for All" was also held. Yu Xiaoning, Chairman and President of Dawn Group, attended the above activities and went on stage to receive the award.
 
Chairman Yu Xiaoning (sixth from the left) received the award

The 2025 Ecology Conference of Haier Smart Home is committed to creating an industry conference IP that is the most influential, benchmarking and authoritative in the field of smart homes. Li Huagang, Senior Vice President of Haier Group and Chairman and President of Haier Smart Home, delivered a strategic presentation, showcasing the latest achievements of the 10-year layout of smart homes. The Global Supplier Partner Conference of Haier Smart Home released the achievements in areas such as creating a world-class smart living ecosystem enterprise, a digitally leading procurement platform in the industry, and global leadership in the new era of AI, as well as the future development strategy.

In the past 2024, Dawn Group continued to adhere to the business philosophy of "Products-based, People-oriented, Technology-driven, and Customer First". It aimed at building a one-stop service ecosystem in the plastics and rubber industry, creating a polymer new material industrial chain, a titanium industrial chain, and a chemical equipment industrial chain with Dawn's characteristics. It systematically constructed the industrial chain, product chain and enterprise chain, promoted high-end, green and intelligent development, and was determined to create seven high-end aspects and solidify four core aspects, deeply empowering the upgrading of customer experience.

Haier Smart Home is the pride of national brands. With its boundless ecosystem, it creates infinite possibilities. From original technology to artificial intelligence, Haier, which continues to evolve, has become the leader of the IoT smart living ecosystem brand. As a long-term strategic partner of Haier, Dawn Group has been continuously improving its collaborative and innovative capabilities, and has comprehensively supported Haier's global brand building through material substitution, material innovation, cost optimization, process optimization, and overseas factory establishment.

The 2024 annual report of Dawn Polymer, which was recently released, shows that the company continued to implement the key customer strategy, providing customers with full-process material solutions from material selection, mold flow analysis, CAE analysis to product realization. By deepening the strategic cooperation with Haier Smart Home, it provided innovative product solutions such as super weather-resistant PS applied to RV air conditioners and stain-resistant PP, helping Haier Smart Home to provide users with a variety of smart home appliances.

Customers are partners, and cooperation leads to a win-win situation. Over the years, Dawn Group has been awarded the Strategic Partner Award and the Best Supplier Award by Haier Smart Home, as well as Haier Russia, Haier Vietnam, and CANDY Russia, etc., and has become one of the most important material solution providers and modified plastic suppliers for Haier Smart Home. Winning the "Strategic Partner Award" of Haier again this time will promote the comprehensive upgrade of the cooperation between the two sides in the new era of AI and lead the best experience for global users.
 
Chairman Li Huagang (fourth from the left) visited Dawn and signed a contract (archival photo)

A new smart ecosystem for a win-win new era. In the future, Dawn Group will continue to provide Haier with the most competitive product solutions and services, strengthen the allocation of R&D technology resources to ensure the rapid realization of product lines from concept to product, and support Haier's products to lead the market upon launch. It will accelerate its overseas layout in Vietnam, Thailand, Mexico, Egypt and other places to fully cooperate with Haier's globalization. It will also promote cooperation in the recycling industry and jointly build a leading enterprise in the domestic recycled materials field.