Dawn Group Co. , Ltd
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Dawn Once Again Appeared at the International Petrochemical Industry Event, Demonstrating the Content of "New, Green and Intelligence"
Release Date:2024-09-18
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On the morning of September 13th, the 2024 China Petroleum & Chemical International Conference(CPCIC2024) opened at the Yantai Bajiaowan International Convention and Exhibition Center. Jiang Cheng, a member of the Standing Committee of the Party Committee of Shandong Province and Secretary of the Yantai Municipal Party Committee, Vice Governor Zhou Liwei, Li Yunpeng, Secretary of the Party Committee of the China Petroleum and Chemical Industry Federation, and Huang Yu, Deputy Director of the Department of Raw Materials Industry of the Ministry of Industry and Information Technology, attended and delivered speeches. Dawn Group participated in the high-quality achievements exhibition of the petrochemical industry, where relevant representatives introduced the company and shared innovative achievements. They discussed industrial trends with attendees and worked together to promote the green, low-carbon, and high-quality development of the industry. It was reported that this was the second consecutive year that Dawn had participated in this conference.

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As one of the top three global conferences in the petrochemical field, this conference was themed "Forging New Competitiveness in a Time of Great Change." Academicians, experts, leading enterprises, and authoritative institutions from domestic and international sectors such as petroleum, natural gas, petrochemicals, and chemicals attended the event. Through a plenary session and more than 30 distinctive activities, the conference vividly showcased the new ideas, technologies, and ecosystems emerging from the industry's development, fully cultivated the new skills, responsibilities, and initiatives required for the sector's growth.

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The head of the Market Management Department of Dawn Group shared insights on the market trends and consumer demands for polyolefins. With the global increase in polyolefin production capacity, producers need to pay closer attention to the global supply-demand balance and explore how to enhance product competitiveness through technological innovation and product differentiation. The domestic demand for high-end polyolefins continues to grow, providing opportunities for local manufacturers. At the same time, it was emphasized that sales strategies must be continuously adjusted to ensure the stability of the supply chain and maintain market competitiveness.

The head of R&D at Qingdao Rich Material Company delivered a presentation titled "A Brief Discussion on How Domestic Masterbatch Can Achieve a 'Curve Overtake.'" He analyzed international and domestic market trends as well as the industrial landscape by product classification, distribution area, market capacity and demand, and domestic and international benchmarking. After introducing the company's core products, he stated that with the continuous development of polymer materials, the domestic masterbatch industry had been facing new opportunities. "Product upgrading, high-end substitution, green and low-carbon development, and future industries will be the key directions for the development of domestic masterbatch."

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In an interview with the media, Wang Yongfang, Vice President of Dawn Group, stated that under the "carbon peaking and carbon neutrality" goals, advanced application scenarios such as low-carbon travel and green circular packaging had driven the demand for green chemical materials and low-carbon technologies. "Through attending the conference, we realize that enterprises must promote energy savings and carbon reduction in existing operations by improving energy efficiency, optimizing processes, and adopting clean energy. We must also focus on exploring the development and commercialization of advanced carbon reduction technologies and models."

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How can we seize the opportunities brought by innovation and low-carbon development to achieve green transformation and digital applications? Over the years, relying on the Longkou New Materials Science and Technology Industrial Park, Dawn Group has always insisted on restoring the natural ecology, establishing an industrial ecology, realizing the integrated development of the "two ecologies", and continuing to make efforts in green manufacturing. Dawn Titanium Industry Company and Dawn Polymer have successively been national green factories, and many of its core products have helped eliminate the problem of "black and white pollution".

Digital and intelligent transformation is an inevitable trend in enterprise development. At the end of 2023, Dawn Group launched the "Digital Intelligence Transformation and Industrial Internet Platform Construction Project", aiming to achieve information sharing and collaborative decision-making among enterprises, optimize the management of industrial chains and supply chains, and improve overall efficiency and competitiveness by establishing an advanced industrial Internet platform.